Bill
Bill > A5110
NJ A5110
Requires disclosure of usual and customary price for merchandise offered in certain advertisements.
summary
Introduced
03/05/2019
03/05/2019
In Committee
03/05/2019
03/05/2019
Crossed Over
Passed
Dead
01/08/2020
01/08/2020
Introduced Session
2018-2019 Regular Session
Bill Summary
This bill requires businesses to disclose the usual and customary price for merchandise that is advertised as part of a "Buy One, Get One Free" or similar offer. Current law does not require that a business disclose the usual and customary price of merchandise advertised as part of a bargain offer. This bill is meant to discourage businesses from artificially inflating the sale price of merchandise offered as part of a "Buy One, Get One Free" or similar sale. A violation of the bill's provisions is an unlawful practice under the consumer fraud act, P.L.1960, c.39 (C.56:8-1 et seq.). An unlawful practice is punishable by a monetary penalty of not more than $10,000 for a first offense and not more than $20,000 for any subsequent offense. In addition, a violation can result in cease and desist orders issued by the Attorney General, the assessment of punitive damages, and the awarding of treble damages and costs to the injured.
AI Summary
This bill requires businesses to disclose the usual and customary price for merchandise that is advertised as part of a "Buy One, Get One Free" or similar offer. The current law does not mandate this disclosure, and this bill aims to prevent businesses from artificially inflating the sale price of merchandise offered as part of such promotional deals. Violations of the bill's provisions are considered an unlawful practice under the consumer fraud act, subject to monetary penalties, cease and desist orders, and potential awards of treble damages and costs to injured parties.
Committee Categories
Business and Industry
Sponsors (2)
Last Action
Introduced, Referred to Assembly Consumer Affairs Committee (on 03/05/2019)
bill text
bill summary
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bill summary
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bill summary
Document Type | Source Location |
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BillText | https://www.njleg.state.nj.us/2018/Bills/A9999/5110_I1.HTM |
Bill | https://www.njleg.state.nj.us/2018/Bills/A9999/5110_I1.PDF |
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