Bill

Bill > A5106


NJ A5106

NJ A5106
Requires Division of Travel and Tourism produce and make available on its Internet site tourism advertising and promotion videos.


summary

Introduced
12/10/2020
In Committee
12/10/2020
Crossed Over
Passed
Dead
01/11/2022

Introduced Session

2020-2021 Regular Session

Bill Summary

This bill requires the Division of Travel and Tourism to produce and make available on its Internet site a series of tourism advertising and promotion videos. The purpose of the videos would be to attract the State's residents and visitors to the State's tourism sites. Under the bill, the division, in conjunction with local government officials and local tourism and economic development organizations, is required to identify a series of tourism sites in the State to be part of a series of tourism advertising and promotion videos. In identifying the State's tourism sites, special consideration would be given to tourism sites that are in close geographic proximity to one another or near arts, cultural, historical, entertainment, or other tourism destinations or exhibits of interest to tourists. The division is required to specify, in the videos, the address, hours, admission policy, and a brief history of each tourism site and any other information deemed appropriate by the division, and make the videos publicly available on the division's Internet site. Due to COVID-19, tourism sites across the State have altered their admission policies and created virtual tours and programming in order to keep their site in the public eye, and others have been pushed to the point of closing forever. The goal of these advertising and promotion videos would be to highlight the State's tourism sites and inform the public of what these sites have to offer and to encourage visitation once the pandemic is over.

AI Summary

This bill requires the Division of Travel and Tourism to produce and make available on its website a series of tourism advertising and promotion videos. The purpose of these videos is to attract the state's residents and visitors to the state's tourism sites. The division, in collaboration with local government and tourism/economic development organizations, will identify a series of tourism sites to be featured in the videos, with a focus on sites in close geographic proximity or near other tourism destinations. The videos will provide information about each site, including its address, hours, admission policy, and a brief history, to encourage visitation once the COVID-19 pandemic is over.

Committee Categories

Business and Industry

Sponsors (2)

Last Action

Introduced, Referred to Assembly Tourism, Gaming and the Arts Committee (on 12/10/2020)

bill text


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