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Bill > HB377


NM HB377

NM HB377
Tourism Dept. Marketing Excellence Bureau


summary

Introduced
02/10/2023
In Committee
03/08/2023
Crossed Over
03/06/2023
Passed
03/10/2023
Dead
Signed/Enacted/Adopted
03/16/2023

Introduced Session

2023 Regular Session

Bill Summary

AN ACT RELATING TO MARKETING; CREATING THE MARKETING EXCELLENCE BUREAU IN THE MARKETING DIVISION OF THE TOURISM DEPARTMENT; SPECIFYING DUTIES; AMENDING A SECTION OF THE ECONOMIC DEVELOPMENT CORPORATION ACT.

AI Summary

This bill creates the Marketing Excellence Bureau within the Marketing Division of the Tourism Department. The bureau will serve as a centralized source of marketing expertise and resources to support the program goals of executive branch agencies. It will provide guidance, information, support, and training related to marketing efforts, as well as assist agencies in identifying and developing new market strategies and technology solutions to enhance their marketing efforts. The bill also amends the Economic Development Corporation Act to deem the corporation an executive branch agency for the purpose of receiving marketing services from the Tourism Department.

Committee Categories

Business and Industry

Sponsors (1)

Last Action

Signed by Governor - Chapter 18 - Mar. 16 (on 03/16/2023)

bill text


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