Bill

Bill > A4798


NJ A4798

NJ A4798
Establishes "Jersey Spirits Program" in Department in Agriculture.


summary

Introduced
09/19/2024
In Committee
09/19/2024
Crossed Over
Passed
Dead
01/12/2026

Introduced Session

2024-2025 Regular Session

Bill Summary

This bill directs the Secretary of Agriculture, in conjunction with the State Board of Agriculture, to develop and implement a "Jersey Spirits Program" to encourage, advertise, and promote the sale of spirits produced in the State. Spirits or liquors are produced through a distillation process in which grains, vegetables, fruits, herbs, and other ingredients are concentrated by heating fermented liquid to increase alcohol content. Unlike other alcoholic beverages, liquors include ethanol. The "Jersey Spirits Program" would increase consumer awareness of the New Jersey liquor industry. The program would organize advertising campaigns and create marketing programs to promote spirits produced in the State, and disseminate information about the variety and availability of liquors distilled in the State. The program is also required to distribute information about certain distilleries, and liquor-producing products cultivated in the State, and create a labeling program (similar to the "Jersey Fresh" program) to identify spirits produced in the State as "Jersey Spirits" liquors.

AI Summary

This bill directs the New Jersey Department of Agriculture, in conjunction with the State Board of Agriculture, to develop and implement a "Jersey Spirits Program" to encourage, advertise, and promote the sale of spirits (distilled alcoholic beverages) produced in the state using ingredients grown in New Jersey. The program aims to increase consumer awareness of the state's spirits industry, organize advertising and marketing campaigns, disseminate information about the variety and availability of distilled spirits produced in the state, distribute details about local distilleries, and create a "Jersey Spirits" labeling program similar to the "Jersey Fresh" program for agricultural products.

Committee Categories

Business and Industry

Sponsors (1)

Last Action

Introduced, Referred to Assembly Commerce, Economic Development and Agriculture Committee (on 09/19/2024)

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