Bill > A03924

This bill amends New York's civil rights law to expand privacy protections to include digitally created or altered images, portraits, pictures, and voices. Specifically, the bill defines "digitization" as the use of software, machine learning, artificial intelligence, or other technological means to adapt, modify, manipulate, or alter a realistic depiction of a person. Under the new provisions, anyone who uses a person's digitally created or altered likeness for advertising or trade purposes without written consent can be found guilty of a misdemeanor. The bill allows individuals to take legal action against those who use their digitally manipulated image or voice without permission, with the potential to seek an injunction and damages. Notably, the law includes provisions that still permit certain uses, such as selling materials containing the digitized likeness or using images in connection with goods or artistic productions. This legislation aims to protect individuals' privacy rights in an era of increasingly sophisticated digital image manipulation technologies, ensuring that people have control over how their likenesses are used, even when those likenesses are created or altered through advanced digital techniques.

Justice

https://www.nysenate.gov/legislation/bills/2025/A3924