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GA SB86

GA SB86
Alcoholic Beverages; retail dealers to offer discounts to consumers through premiums, coupons, or rebates on alcoholic beverages purchased for consumption off the premises; authorize


summary

Introduced
02/03/2025
In Committee
02/06/2026
Crossed Over
Passed
Dead

Introduced Session

2025-2026 Regular Session

Bill Summary

AN ACT To amend Title 3 of the Official Code of Georgia Annotated, relating to alcoholic beverages, so as to authorize retail dealers to offer discounts to consumers through premiums, coupons, or rebates on alcoholic beverages purchased for consumption off the premises; to provide for a definition; to provide certain conditions and requirements for the offering of such discounts; to increase the number of tasting events a retail package liquor store may conduct; to provide for related matters; to provide for an effective date; to repeal conflicting laws; and for other purposes.

AI Summary

This bill allows retail dealers, such as liquor stores, to offer discounts on alcoholic beverages purchased for consumption off the premises, defining "discount" as a lower price offered through premiums, coupons, or rebates, with several conditions: the discount must be offered at all of the dealer's licensed locations, not be brand-specific, with all associated costs covered by the dealer and not sourced from manufacturers, and the final sale price cannot be less than the dealer's wholesale cost plus local excise tax. Additionally, the bill doubles the number of tasting events a retail package liquor store can conduct annually from 52 to 104, while maintaining existing regulations for these events.

Committee Categories

Business and Industry

Sponsors (8)

Last Action

Senate Committee Favorably Reported By Substitute (on 02/06/2026)

bill text


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