Bill > SB683

This bill amends California Civil Code Section 3344 to enhance protections for individuals' privacy by expanding legal remedies when someone's name, voice, signature, photograph, or likeness is used without consent. The bill allows a person whose personal identity is used unauthorized to not only seek damages but also obtain an injunction or temporary restraining order against the offending party. If a court grants such an order requiring the removal or cessation of publication of the person's identity, the respondent must comply within two business days. The bill clarifies that the law applies to digital replicas and maintains existing exceptions for news, public affairs, sports broadcasts, and political campaigns. The bill also preserves the existing provisions that allow for monetary damages, which can be the greater of $750 or actual damages plus any attributable profits, and permits punitive damages and attorney's fees for the prevailing party. Additionally, the bill includes a technical provision that makes its amendments contingent on the simultaneous passage of another related bill (Senate Bill 11), ensuring coordinated updates to the privacy protection statute.

Budget and Finance, Business and Industry, Justice

https://leginfo.legislature.ca.gov/faces/billStatusClient.xhtml?bill_id=202520260SB683