Bill > SB683

This bill amends California Civil Code Section 3344 to expand legal protections for individuals whose name, voice, signature, photograph, or likeness is used without their consent. Under the updated law, a person who seeks relief for unauthorized use can now request an injunction or temporary restraining order to stop the unauthorized use. If the court grants such an order, the respondent (the person using the individual's likeness without permission) must remove, recall, or cease distribution of the material within two business days of being served, or within an even shorter timeframe if specified by the court. The bill maintains existing provisions that allow individuals to seek damages, including a minimum of $750 or actual damages, plus potential punitive damages and attorney's fees. The law continues to provide exceptions for news, public affairs, sports broadcasts, and political campaigns, and clarifies that the mere presence of commercial sponsorship does not automatically constitute unauthorized use. This amendment provides individuals with more immediate legal recourse to prevent unauthorized use of their personal identifiers and images.

Budget and Finance, Justice

https://leginfo.legislature.ca.gov/faces/billStatusClient.xhtml?bill_id=202520260SB683