Bill > HB528

This bill amends Alabama state law to expand consumer protections during declared states of emergency by broadening the definition of entities prohibited from imposing unconscionable prices. Specifically, the bill modifies existing legislation to include not just individuals, but also any "person or entity" who charges excessive prices during an emergency for commodities, rental facilities, or services within areas specified by a gubernatorial proclamation or legislative joint resolution. The term "unconscionable prices" suggests pricing that is unreasonably high or exploitative during a time of crisis, such as immediately following a natural disaster or public health emergency. The amendment aims to prevent price gouging and protect consumers from potential economic exploitation when they are most vulnerable. The bill is set to take effect on October 1, 2025, giving businesses and consumers advance notice of the expanded legal protections.

Business and Industry

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