Bill > S3387

This bill, titled the "One Fair Price Act of 2025," makes it illegal for businesses to charge different prices to consumers for the same or similar products or services if those prices are based on "surveillance data," which is defined as information about an individual's personal details, behavior, or biometrics that has been gathered or acquired. However, this prohibition does not apply to certain situations, such as price differences due to reasonable costs of providing the product or service, bona fide discounts offered to broad groups like seniors or students, or discounts for consumers who knowingly join a loyalty program, provided specific disclosure and uniform application conditions are met. The bill also excludes insurance and credit products from this prohibition. Enforcement will be handled by the Federal Trade Commission (FTC), which can treat violations as unfair or deceptive practices and unfair methods of competition, with specific provisions for common carriers, non-profit organizations, and air carriers. States can also bring civil actions on behalf of their residents, and individuals who are harmed can sue directly, with provisions for damages, penalties, and attorney's fees, and a presumption of violation if different prices are shown to different individuals or the same individual under different viewing conditions. The bill also mandates a joint study by the Small Business Administration's Office of Advocacy and the FTC on the Act's impact on small businesses and competition.

Transportation and Infrastructure

https://www.congress.gov/bill/119th-congress/senate-bill/3387/all-info