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VA SB753

VA SB753
Unauthorized use of voice or likeness; punitive damages, statute of limitations.


summary

Introduced
01/20/2026
In Committee
02/24/2026
Crossed Over
02/17/2026
Passed
Dead

Introduced Session

2026 Regular Regular Session

Bill Summary

Unauthorized use of voice or likeness; punitive damages; statute of limitations. Expands the existing ability for any person to maintain a suit in equity, including the accompanying remedies available and statute of limitations, for the unauthorized use of his name, portrait, or picture for advertising purposes or for the purposes of trade to include the unauthorized use of his voice or likeness.

AI Summary

This bill expands existing Virginia law to protect individuals from the unauthorized use of their voice or likeness, in addition to their name, portrait, or picture, for advertising or trade purposes. This means that if someone's voice or image is used without their permission for commercial gain, they can now sue to stop the usage and seek compensation for any harm caused. The bill also clarifies that if the unauthorized use is proven to be intentional, a jury can award punitive damages, which are additional damages meant to punish the wrongdoer. The existing statute of limitations, which sets the time limit for bringing a lawsuit, remains unchanged, allowing actions to be brought within 20 years after the death of the person whose voice or likeness was used.

Committee Categories

Justice

Sponsors (1)

Last Action

Subcommittee recommends reporting (8-Y 1-N) (on 02/25/2026)

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