Bill > A09579

This bill establishes consumer-protection standards for "high-value customer programs," which are defined as special programs offered by mobile sports wagering operators (companies that allow people to bet on sports using their phones or computers) that provide extra benefits like bonuses or dedicated account managers based on how much someone wagers. The bill prohibits these programs from enrolling or allowing anyone under 25 years old to participate. Before enrolling anyone, operators must conduct an "affordability review" to ensure the person's betting activity is sustainable and doesn't pose a risk of gambling harm, which includes verifying identity, income, and checking for any history of self-exclusion from gambling. The bill also restricts the types of incentives these programs can offer, preventing those that encourage excessive betting or recouping losses, and prohibits employees from receiving bonuses based on customer betting volume. Operators must maintain written policies for these programs and have them overseen by an approved employee, with the gaming commission empowered to create further rules and oversight procedures.

Business and Industry

https://www.nysenate.gov/legislation/bills/2025/A9579