Bill > SB3263

This bill establishes a Name, Image, and Likeness Endowment Fund, administered by the University of Hawaii (UH), to compensate student-athletes for their name, image, and likeness (NIL), which refers to a student-athlete's ability to profit from their personal brand. The fund will require an initial corpus of at least $10,000,000, with its principal amount being protected from allocation, and any accrued interest will be added to the fund. UH must create an NIL program with specific criteria and a distribution formula for compensating student-athletes, ensuring compensation is based on the value of their NIL. Student-athletes receiving compensation must retain a registered athlete agent, though parents or legal guardians can represent them in agreed-upon areas. The bill also mandates that UH submit an annual report to the Legislature detailing fund revenues, balances, compensation amounts, and the distribution formula, and appropriates funds for the endowment, requiring a dollar-for-dollar match from UH for NIL-specific fundraising.

Budget and Finance, Education

https://www.capitol.hawaii.gov/session/measure_indiv.aspx?billtype=SB&billnumber=3263&year=2026