Bill > A2762

Introduced Session

This bill would direct the New Jersey Department of Agriculture (department) to designate Jersey Fresh funding for New Jersey liquors, beers, and wines. Jersey Fresh currently features several New-Jersey-crafted alcoholic products on their website, such as wine, beer, cider, and liquor. In the interest of the promotion of various State alcoholic products, this bill would provide for an established and designated funding source for alcohols produced in the State that are made from agricultural commodities cultivated in the State. The Jersey Fresh Program is a marketing and quality grading program used by the department to advertise and promote the availability of fruit and vegetable commodities produced in the State. This bill would expand the Jersey Fresh Program to officially include marketing for liquor, beer, and wine products generated in the State, from products cultivated in the State. The bill would require the department to implement a quality grading and rating system which are consistent with the quality grading system used by the department to measure the quality of other agricultural commodities for the Jersey Fresh Program. This bill would provide for an annual appropriation of $100,000 in each fiscal year following enactment of the bill, to facilitate the marketing and promotion of liquor, beer, and wine products under the "Jersey Fresh" program.

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Andrea Katz (D)*,  Heather Simmons (D)*,  Carmen Morales (D), 

Introduced, Referred to Assembly Agriculture and Natural Resources Committee (on 01/13/2026)

Official Document