Bill > HB3185

This bill, known as the Social Media User Rights and Deletion Act, aims to give users more control over their online presence by requiring social media platforms that generate over one hundred million dollars in annual gross revenue to provide a clear and easily accessible "Delete Account" button. This button will allow users to permanently remove their account and all associated personal information, defined as data that can be linked to a specific user. The bill specifies that the deletion process must be straightforward and that platforms cannot use "dark patterns," which are deceptive design tactics that trick users, or other misleading practices to prevent or delay account deletion. If a platform requires verification for deletion, it must be done through simple and cost-effective methods like two-factor authentication or text messages, and simply logging into an account after a deletion request will not cancel it. Violations of this act will be treated as unlawful merchandising practices, subject to existing penalties and enforcement by the attorney general.

https://house.mo.gov/Bill.aspx?bill=HB3185&year=2026&code=R