Bill > HB425

This bill establishes new consumer protection rules for interactions with artificial intelligence (AI) in Louisiana, adding a section to existing law concerning unfair or deceptive trade practices. It defines an "automated system" as any computer technology, such as a chatbot or AI agent, that can converse and might trick someone into thinking they are talking to a human. The bill makes it an unfair or deceptive practice for businesses to engage in commercial transactions with consumers using such automated systems without clearly informing the consumer they are interacting with a machine, or if the consumer could reasonably believe they are talking to a person. Consumers harmed by these practices can sue for actual damages plus statutory damages of up to $1,000, or more in class-action lawsuits. The Attorney General can also seek court orders to stop violations, and businesses found in violation could face civil penalties of up to $5 million.

Business and Industry

https://www.legis.la.gov/legis/BillInfo.aspx?s=26rs&b=HB425&sbi=y