Bill > HR8915

This bill, known as the NO FAKES Act of 2026, establishes new rights and protections for individuals regarding the unauthorized use of their voice and visual likeness in "digital replicas," which are realistic computer-generated representations of a person that are not authorized or have been materially altered. The bill grants individuals and their designated "right holders" (such as heirs) the exclusive right to authorize the use of their voice and likeness in digital replicas, a right that can be licensed but not assigned during the individual's lifetime and that extends after death for a specified period, with provisions for renewal and registration. It outlines liabilities for those who distribute or create products designed to produce unauthorized digital replicas, while also providing "safe harbors" for online service providers who implement notice-and-takedown procedures for infringing content and establish designated agents to receive such notifications. The bill includes exceptions for certain uses like news reporting, documentaries, commentary, criticism, scholarship, satire, and parody, but not for sexually explicit content. It also sets forth procedures for civil actions, remedies, and penalties for violations, and clarifies that these federal protections preempt certain state law claims while allowing others to remain.