Bill > S195

This bill, known as the American Music Tourism Act of 2025, updates the existing Visit America Act—a law originally designed to boost the U.S. travel and hospitality sectors—by officially incorporating music tourism into federal tourism strategies. Specifically, the legislation directs the Assistant Secretary of Commerce for Travel and Tourism (a high-ranking official responsible for driving the nation's visitor economy) to actively identify, facilitate, and promote both domestic and international travel to U.S. locations and events connected to music. To support this effort, the bill establishes a clear legal definition for "music tourism," categorizing it as travel to specific states or local areas to visit music-related historic sites, museums, recording studios, and venues of all sizes, or to attend live concerts, festivals, and other musical events. Additionally, the legislation requires the Assistant Secretary to submit regular reports to Congress detailing the government's activities, achievements, and challenges in meeting these travel promotion goals.