Bill > SR192

This resolution urges Hawaii's counties to explore alternative revenue sources, particularly transit-based advertising, before raising mass transit fares. The resolution highlights the financial challenges facing county mass transit systems and recognizes that new or increased fares can place undue burdens on riders, who already face a high cost of living. By recommending transit-based advertising, the resolution suggests that counties could generate additional revenue by charging governmental and non-governmental entities fees for displaying advertisements on mass transit vehicles. The resolution further encourages counties that adopt transit-based advertising to implement reasonable restrictions on advertisement format, size, material, and content. To ensure widespread communication of this recommendation, the resolution directs certified copies to be sent to mayors, county councils, and transportation administrators for Hawaii, Maui, Kauai, and Honolulu, emphasizing a collaborative approach to addressing mass transit funding challenges while maintaining affordability for riders.

Government Affairs

https://www.capitol.hawaii.gov/session/measure_indiv.aspx?billtype=SR&billnumber=192&year=2025