Bill > H1223

This bill aims to promote Florida as a destination for medical tourism by requiring the Division of Tourism Marketing to incorporate medical tourism into its 4-year marketing plan, which will highlight the qualifications and specialized services of Florida's healthcare providers and showcase bundled health care packages. The bill also mandates that at least $3.5 million annually be allocated for this medical tourism marketing plan and establishes a matching grant program, funded with at least $1.5 million annually, to support local and regional economic development organizations in their efforts to market medical tourism initiatives, provided that participating healthcare providers meet specific criteria such as holding active licenses, maintaining national accreditation, and demonstrating specialized recognition.