BillTrack50 logo
Free Signup Login
Bill

Bill > HB1210

CO HB1210

CO HB1210
Prohibit Surveillance Price & Wage Setting

summary

Introduced
02/13/2026
In Committee
04/21/2026
Crossed Over
04/01/2026
Passed
Dead

Introduced Session

2026 Regular Session

Bill Summary

Surveillance data is defined in the bill as data that is obtained through observation, inference, or surveillance of consumers or workers and that is related to personal characteristics, behaviors, or biometrics of an individual or group. The bill prohibits discrimination against a consumer or worker through the use of automated decision systems used to engage in: ! Individualized price setting based on surveillance data regarding a consumer; or ! Individualized wage setting based on surveillance data regarding a worker. An automated decision system is defined in the bill and includes, in part, information derived from any technology, software, program, machine-based system, or computational process that uses artificial intelligence or other data processing techniques to assist, inform, or replace human decision-making. The bill also specifies activities that are not prohibited as individualized price or wage setting based on surveillance data regarding a consumer or worker. The attorney general or a district attorney may bring a civil action on behalf of the state against a person that violates the prohibition against individualized price or wage setting based on surveillance data to seek the imposition of civil penalties. In addition, a person aggrieved by a violation of the prohibition specified in the bill may bring a civil action on behalf of themself or a group of similarly situated persons to restrain further violations and to recover damages, costs, and reasonable attorney fees. A violation of the prohibition against individualized price setting or individualized wage setting is a deceptive trade practice under the "Colorado Consumer Protection Act".

AI Summary

This bill prohibits businesses from using "surveillance data" – information gathered through observation, inference, or monitoring of individuals that relates to their personal characteristics, online behaviors, or biometrics – to set individualized prices for consumers or individualized wages for workers. An "automated decision system," which includes any technology or process using artificial intelligence or data processing to inform or replace human decisions, is the tool that would be restricted if it uses this surveillance data for such personalized pricing or wage setting. The bill defines various terms, including what constitutes "individualized" pricing or wage setting and provides exceptions, such as when differential prices are justified by cost differences, supply and demand, publicly offered discounts, or good-faith customer service resolutions. For workers, individualized wages are permissible if based solely on task-specific data and if the employer clearly discloses what data is used and how it influences wages. The bill also requires companies using such systems to publish procedures for data accuracy, worker access to information about how their wages are determined, and mechanisms for correcting or challenging data. Violations are considered deceptive trade practices under the Colorado Consumer Protection Act, allowing the Attorney General or district attorneys to bring civil actions for penalties, and individuals harmed by violations can also sue for damages and legal fees.

Committee Categories

Business and Industry

Sponsors (28)

Last Action

Senate Second Reading Calendar (00:00:00 4/27/2026 Senate Floor) (on 04/27/2026)

bill text

bill summary

Loading...

bill summary

Loading...
Loading...